Note: This is a creative, first-person narrative written for review-style storytelling.
I make indie pop with a hip-hop edge. Small team. One camera. A lot of coffee. So when I kept seeing “Coast 2 Coast Music Video” promos, I got curious. Can they really push a video from a small artist like me? Or is it just another pricey flyer with my name on it?
One quick browse through the official Coast 2 Coast Music site hinted that there might be real infrastructure behind the pitch, so I rolled the dice. For extra insight, I dug into a detailed first-person review of their video service to see how another artist’s experience stacked up.
Here’s the thing—I gave it a real run in this story. I’ll walk you through what happened, what felt good, what stung, and what I’d do different next time.
What I sent them (and why it mattered)
I had a three-minute video called “Late Bus.” Shot on a Sony a6400, edited in DaVinci Resolve. It had a clean hook, tight cuts, and captions burned in. I also had:
- A one-sheet with a short bio, press photo, and contact email
- A 15-second teaser for socials
- A lyrics doc (because closed captions help a ton)
- ISRC and UPC codes ready
Honestly, that prep work saved me later. They asked for most of it.
The package I chose and what it included
I went for a mid-level push. Not the cheapest, not the crazy big one. It came with:
- A post on their YouTube channel
- A feature on their site’s video section
- An email blast mention (one slot, not the headline)
- A simple IG story share
- A “feedback session” with a guest judge
If a lighter touch fits your budget, take a look at the Coast 2 Coast Mixtapes' Basic Video Promotion Package; it pares the campaign down to the essentials and costs less than the tier I chose.
The upload portal was simple. Title, description, links. No fuss. I did have to compress my file to under 1GB. Fine by me—Resolve did it fast.
Day-by-day: how it rolled out
- Day 1: Video went live on their channel. Thumbnail looked sharp, though I wish they let me A/B test.
- Day 2: Short lull. I saw a small bump in views from their site.
- Day 3: Email blast hit. My inbox got a few curious replies. One DJ asked for a clean version (thank you, past me, for making one).
- Day 5: IG story from their page tagged me. I reposted. That gave me more saves than the email did.
- Day 7: Feedback session. A guest judge—an engineer who worked with regional artists—told me to shave the 8-second intro. “Hook the ears in 3,” he said. He was right.
You know what? That one note helped more than the view bump. Shortening the intro made the song pop on Reels.
The numbers I saw (simple and honest)
After 30 days:
- Views from their channel: 2,180
- Watch time: solid for the first 45 seconds, then a drop
- Comments: 41 (about half felt real and not vibe-less spam)
- Saves on IG from the story chain: 63
- New followers tied to the video push: about 80, mostly U.S., a few in the U.K. and Canada
- Email replies from the blast: 6 (2 DJs, 1 small blog, 3 fans who liked the hook)
Not viral. Not nothing. A decent nudge. If you’re hungry for another angle on how the broader Coast 2 Coast ecosystem performs, there’s a brutally honest case study of what happened when someone else tried it that complements these numbers.
The good stuff
- The portal was easy. No weird uploads. No maze.
- The email blast actually reached people. I could track the opens from my link tags.
- The feedback session was worth it. Free game—“trim your intro,” “raise the lead vocal 1dB,” “lose that long fade.”
- The YouTube post looked clean. They used my exact title and credits.
What bugged me
- Support replied, but slow. One of my emails sat for two days.
- View spikes were uneven. One late-night jump felt odd. Not fake, just… off.
- Upsells kept popping up. “Want a feature on X?” “Add a social push?” It gets pricey fast.
- Comments had a few “nice vid” bots. Normal for music, but still, meh.
Real talk: did it help my song?
Yes, but it didn’t carry it. I still had to push hard on my end. The combo that worked for me:
- Short cut-downs for Reels and Shorts
- A caption-first approach (people watch on mute)
- DM-ing the video to 20 local DJs and 10 playlist curators
- A clean edit and a radio edit ready to go
- A simple call-to-action on screen: “New song out now—link in bio”
The platform gave me a lane. I had to drive.
A few lessons I wish I knew sooner
- Keep the first shot bold. Faces win.
- Hook by second 3. No long logo intro. Think of it like catching someone’s eye on a dating app—first impressions win; a quick skim through the insight-packed articles at Plan Sexe can teach you plenty about leveraging attraction principles to keep viewers watching.
- When you research any promo platform, treat it the same way you’d vet a local service—read real reviews, cross-check ratings, look for red flags. For example, touring musicians passing through Central Florida often skim directories like Rubmaps Deland to see unfiltered, crowd-sourced feedback on spas before spending a dime; the same “trust but verify” mindset can save you money and headaches with music marketing vendors.
- Write a two-sentence description with one keyword you want to rank for.
- Add captions. Always.
- Make a square thumbnail and a vertical one. You’ll need both.
- Track links. If you can’t measure, you can’t tweak.
Who this fits—and who it doesn’t
- Good for: new artists wanting a light brand stamp, small buzz, and a legit-looking placement.
- Not great for: artists expecting label-level reach from one push, or folks who hate doing their own promo.
My quick pros and cons
Pros:
- Easy upload and clear steps
- Modest but real reach
- Solid feedback session
Cons:
- Slow-ish replies at times
- Upsells stack fast
- Mixed quality in comments
The bottom line
Coast 2 Coast Music Video can give you a small, steady lift. It won’t carry your whole rollout, but it can help you look and feel legit while you build your own fire. If you’ve got your assets tight—clean edit, captions, teasers, and a plan—it’s worth a test run. If you’re hoping for magic? You’ll feel let down.
One last thing: trim your intro. I know I said it twice. That one tweak got me more plays than any ad spend. Funny how the little stuff moves the needle, right? Before you step on any stage—virtual or otherwise—glance at the Coast 2 Coast LIVE Online Showcase Details to get a feel for how their online performances flow and what kind of feedback loop you can expect. And if you ever find yourself near their live events, you might dig this no-filter weekend-in-Miami recap of the Coast 2 Coast Music Conference for even more context on how the brand moves offline.
